PS Vita to support multiple accounts, but will not come cheap!

Despite earlier reports of the PS Vita needing to be reformatted every time you want to change PSN accounts, Sony is now singing to a slightly different tune.The only problem with this solution is that each mandatory proprietary memory card is tied to a single account. You will be able to have multiple accounts on a single Vita, but you will need to have multiple wallet traumatizing proprietary PS Vita cards. If Sony could just think about our crying wallets.

(Source: IGN)